News Corporation chairman and CEO Rupert Murdoch has already begun to charge. The British branch of News Corporation, News International, started charging for online news from its publications, The Times and The Sunday Times.
“Quality journalism is not cheap and an industry that gives away its content is simply cannibalizing its ability to produce good reporting… We can be platform-neutral but never free,” Murdoch said. Customers value quality journalism. News Corporation believes they need to get paid for their online content.
PoynterOnline. included an article from Steven Brill and his plan to save journalism. The article includes Brill’s memo for a payment plan. Brill is the founder of The American Lawyer magazine, Clear and Journalism Online.
This rise in online charges is due to decreases in ad-supported revenue.
How many people would be willing to pay for online news though? University of South Florida’s USFtalks gets some feedback from online news readers.
One of the reasons so many are opposed to paying for online news is due having free online news for so long. Is forcing viewers to pay for online news ultimately going to help or hurt publishers?